Marketing and Public Relations Content Development
Content strategy and PR writing for tech companies, startups, and institutions
Capabilities
From breaking news to long-term strategy, I develop content that drives visibility, sharpens positioning, and performs across channels. Visit me on LinkedIn.
Press releases that explain market pain points and attract coverage
Content calendar development
Thought leadership with an authoritative and fun voice
SEO and GEO-driven blog posts
Whitepapers that translate complex topics into insights
Social content that extends PR narratives
About
I’m a content strategist and writer with more than 25 years of experience developing high-impact content for technology companies, PR agencies, and institutions.
I translate complex topics such as AI, cybersecurity, fintech, and enterprise software, into clear, compelling narratives that resonate with media, customers, and investors. This work has appeared in outlets including TechCrunch, Fast Company, and within thousands of company announcements
Beyond releases and articles, I’ve developed white papers, brochures, website and social copy, telemarketing scripts, ads and a range of other content.
I’ve developed end-to-end website and process flow content, shaping user journeys, refining UI messaging, and aligning content with design to improve clarity and conversion. I’ve partnered with design and product teams to optimize site structure, onboarding flows, and supporting content across the full customer lifecycle.
Selected Work
Selected examples of press releases and thought leadership content developed for venture-backed startups, PR agencies, and enterprise technology companies. Work focuses on shaping narrative positioning across AI, cybersecurity, fintech, and emerging technology sectors for media, investor, and customer audiences.
Here’s a Safe Way to use AI to Write Performance Reviews
Fast Company
How Cyber-Informed Engineering Can Be The Way Forward For Critical Infrastructure
Forbes
Building Autonomous E‑Commerce Businesses with an AI Agent Team
TechCrunch
How Bospar’s Aran Richardson Turns AI, Cybersecurity and IoT Into Click-Worthy Content
Bospar Blog
Why HR Should Assume every AI tool has been Hacked at Work
HR ZONE
Using Indoor Farming To Protect Food Supplies During Natural Disaster Recovery
Forbes
Construction Spending and Growth Forecasts
ContractorSupply
Varist Introduces Hyperscale Malware Detection to Counter Complex AI-Powered Threats
Developed and positioned the press release as content strategist, clearly articulating Varist’s Hybrid Detection Engine™ launch, its differentiated value in detecting AI-driven threats at scale, and its relevance for hyperscalers and cybersecurity providers.
Cryptio Raises $45M Series B as Digital Assets Move Into Regulated Financial Markets
Positioned funding around regulatory maturity to appeal to institutional and fintech audiences
Polyverse Studio Accelerates AI-Native Entertainment with AI Mirror and Creative World-Building Tools
Crafted momentum release detailing the industry-leading apps from Polyverse.
ThreatModeler Improves Platform Training with Launch of ThreatModeler Academy
Detailed the benefits of training resources for cyber practicioners working with ThreatModeler’s capabilites to reduce risk exposure.
From Idea to Live Store in Minutes: Genstore Launches AI-Native Commerce With Autonomous Agent Team
Developed Genstore’s launch narrative, translating complex AI-native commerce into a clear story of autonomous, agent-driven store creation and execution
BrainChip Named Official Technology Sponsor for Raytheon’s “Operation Touchdown” Autonomous Vehicle Competition
Positioned the release to frame neuromorphic AI as real-time edge autonomy for defense application within a robotics in a university competition setting.